Xiaomi in an official announcement says it will hike the price of Redmi Note 5 Pro by Rs. 1000 and Mi LED TV 55” by Rs. 5000 to accommodate the rise in demand. This has come with a promise that consumers now do not have to wait for the Redmi Note 5 pro. Xiaomi says it has to import most of the PCBA and the recent hike in the customs duties has increased the production cost.
Xiaomi also commented to improve their local facility for production of PCBA locally in India. This could be achieved by the third quarter of 2018 as per their official announcement. In the statement, it is pointed out that Xiaomi is planning to increase their production capacity to accommodate the rising demand. They promise to ramp up the production of Redmi Note 5 to a million units monthly which are a positive sign in terms of supply and consumer’s perspective.
This would mean consumers won’t have to wait for the flash sales to get hold of a Redmi Note 5 pro. However, with Asus entering the scene with the new Asus Zenfone Max Pro M1 at very aggressive pricing. It has similar specs and the same processor can be a worry for Xiaomi. Our impression for a little while with the Zenfone Max Pro M1 reveals it a great performer but lacks in the camera department. Redmi Note 5 Pro still holds the crown for being the best camera device in the sub 20K budget.
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Xiaomi has additionally decided to hike the price of the Mi TV 4 55” to Rs 44,999 which is still value for money. However, the hike of Rs 5000 at one go can be disappointing for Xiaomi fans.
Consumer’s reaction will be the most important factor now.
Do you support Xiaomi with the hike in the price of Redmi Note 5 Pro by Rs. 1000 and Mi LED TV 4 55’ by Rs. 5000?
Will you still buy the Redmi Note 5 Pro 4/64GB Variant at Rs. 14,999 now?
These questions are very crucial for Xiaomi fans and consumer as a whole. As Xiaomi is among the top brands in India which rose to success for its aggressive pricing and value. Now when they decide to hike the price of Redmi Note 5 pro will the fans still support them?
What you think? Share your views below…